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« Back to articles from category "Classifieds"

The following article was published in our article directory on December 29, 2009.
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4 Millionaire Classified Advertising Strategies.

Article Category: Classifieds

Author Name: Karim Barakaa

Classified Advertising is one of the most powerful marketing mediums to build your business. There are several advantages in using classified ads to build your business. The 4 Millionaire classified advertising strategies/advantages. Strategy 1. Highly Affordable. You can advertise your product or service in a newspaper, newsletter, or industry trade magazine for $100.00 or less. For example, I am advertising an informational product in a business trade magazine for $60.00 per month. I am marketing an informational product where my profit is $400.00-$500 per sale. On average I am selling 3-8 products per month. I am generating 50-75 inquiries per month. As you can see I am making a profit. In addition, I am able to market my informational product in this magazine monthly until it proves it is not profitable. Important Note: Classified Ads should be used to generate inquiries/leads. You Would then direct your inquiries/leads to a website, toll-free number or an e-mail address. You would then be able to follow up with your inquiries/leads with a phone call, sales letter or a face to face sales presentation. A good friend of mine built a successful newsletter business by marketing classified ads in Industry Trade Magazines Exclusively. He did not use any other marketing medium and he was still able to build a successful newsletter business. Strategy 2. Predisposed Prospects/Clients. Prospects who go to the classified ad section of a newspaper, trade magazine, or newsletter are looking for solutions to a particular challenge that they may be facing. When you run a regular print ad you have to convince prospects to read your ad. For example, When I am reading a health magazine and I go to the classified ad section, I am looking for nutritional products or something related to fitness/Health. Strategy 3. You Can test your offer for your product/service easily. You can get a response on your offer for your product/service usually within 7-10 business days. This would apply if you are using a daily or weekly newspaper to test your classified ad. Strategy 4. Classified Advertising In Industry Trade Magazines have a long shelf life. Let me explain to you what I mean by long shelf life. For Instance, You can place a classified ad in an Industry Trade Magazine and still get inquiries/leads/sales 2-5 years later. I have made sales on inquiries/leads where I placed the classified ad 2-5 years ago. The reason why I know is that I code all of my ads so I know where to best invest my marketing dollars. This can be a real benefit to your business. You are not only making sales from the classified ad that you placed last month, you are also making sales from classified ads that you placed 2-5 years ago. This will boost the overall monthly profits of your business. One of the most important things that you can do with your classified advertising is to be consistent. Let me explain. For example, it is better to place a $100.00 classified ad monthly for 12 consecutive months than to spend $3000.00 for a full page ad for 1 month in a trade magazine. You will get more bang for your buck by being in the trade magazine consistently month after month. In addition, you will build credibility and trust with your prospects when they see your ad in the trade magazine each month. Another important point about classified advertising is that your headline is very important. Your headline in your classified ad must be a benefit and a way to respond! You want to get your prospect/client to take some kind of action. for example, Free Report Reveals How You Can Earn $100,000 Yearly In Your Own Home-Based Information Marketing Business Within 12 months. Visit a website, or call a toll-free 24 hour recorded message. If you use a toll-free number it is important that you put 24hr recorded message in your ad. This way your prospect will not think that he or she will have to deal with an overbearing salesman. One final strategy that you can use with your classified advertising is to put a border or shaded background on your ad. This will help your classified ad stand out from the rest of the ads in the publications. Most newspapers, newsletters and magazines will let you do this for an extra charge. The charge is usually $10.00 or $15.00 dollars. Believe me when I tell you it is worth the investment. It is my sincere hope that you utilize classified advertising on a consistent basis to increase your profits in your business. Have a Profitable Day!

About the Author: Karim Is An Affiliate And Information Marketer. Free Millionaire Information Marketing DVD Reveals... Supplies limited. visit Free Internet Wealth Video Reveals... Visit Free Multi-Millionaire Blue-Print Reveals... Limited offer. visit Enter Invite Code a4612

Keywords: Internet Wealth, Millionaire, Home-Based Business. Internet Income, Internet Opportunity. Affiliate Millions. Affiliate Marketer, Information Marketer, Information Marketing, Income from home

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