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The following article was published in our article directory on November 15, 2010.
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Interpretation Arab World Unique Consumer Culture

Article Category: Business

Author Name: xia zihui

Understanding the unique consumer culture in the Arab world

Middle East and the West close and ancient relationship, and now talking about perfume, you think "French", in fact, fragrance is the invention of the Arabs. "The Arab world's cultural resonance with the French luxury goods, inclusive of the common values, such as taste and pleasure and enjoy the hospitality; give others the gift of traditional symbol of generosity; spraying perfume polite."

According to the French luxury brand Hermès, etc. in the Middle East one of the most important agents Wissam Al Mana years of business experience, "in the Middle East luxury lovers walking in the world. In the Arab tradition and keep their roots at the same time, their Western Custom and very curious fashion. "bonnet shop in the Arab women face under the black robe," bag, shoes sell the best, because it is dressed in black robes that they only display personal accessories in addition. "from Qatar Wissam Al Mana said.

Louis Vuitton General Manager, Middle East and India, Damien Vernet dinner with reporters, said, "Despite 60 years of the 20th century marked the Middle East consumer goods to show off and the generous spaces of the mark, but there are some changes in today's consumer. Today's luxury buyer good taste, familiar with the product, which makes them more like the quality and content are guaranteed brand. Here, luxury is more representative of personal enjoyment rather than social status. "

Such as the Louis Vuitton store in the display of the Pierre Frey, founded in 1935, to authentic French tradition exclusive fabrics, decorative fabrics and wallpaper in the original, publishing and manufacturing. Absorption of the Greek, Roman, Byzantine and other civilizations and Turkey, the use of noble materials, luxury and refined elegance, matched with deep and bright colors, is a typical French style. Patrick Prey as the third generation descendant of the family, and now with his wife Lorraine Frey along with his son to take care of family business, the show features the 2011 series fabrics include satin, velvet, plain weave fabric, semi-plain weave fabric, color flower fine brocade, embroidery fabrics, etc. .

Shopping from the high purchasing power, and shopping is in the Middle East one of the most popular leisure activities. However, luxury consumption in the Middle East is different. Such as Beirut, retail stores continue to dominate the market, and the Gulf States shoppers prefer IKEA Yishi-type shopping center. Shopping has become a place of social life, the gathering place for young people.

Despite the financial crisis in Dubai has been hit hard, but it is still attractive. Dubai is not only a major financial center, is unique in the world set a variety of leisure activities and shopping in one place. There is almost no VAT, and as such, it has become an international shopper's paradise. Dubai's population, eight are foreigners, while the Chinese are the biggest force for overseas consumption.

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