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The following article was published in our article directory on January 12, 2011.
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Fuji film formal foray into China high-end cosmetics market

Article Category: Business

Author Name: xia zihui

Makeup is tasted is one important. For Chinese consumer markets, in economic growth under supply demand express an explosion, also incurred, and even cosmetics giant with McGrady enterprise cosmetics completely also started to this market accelerated subordinate. Recently, Fuji film company announced that formal foray into China cosmetics market.

Film giant announced advance cosmetics market

On January 10th, was in China and kodak film market of Japanese Fuji film die ke company announced open selling cosmetics, and in Shanghai concert hall held royal media conference, its to develop ASTALIFT (ai) high-end poem twips only manufactuers who formally to the Chinese market.

In fact, 2010 September, this company has in taobao try water sale, its in taobao shop on the ASTALIFT flagship store is currently in China's only sales channels, total sales of 8 of products, including lotion, creams, discharge makeup, clean YanZao miles ridiculous amount of liquid, segregation frost to wait, the price in 240 yuan to 770 yuan. From online shows the sales figures, seems not ideal.

Collagen anti-oxidation technology into signs

For a famous film company wondering why such a large scale, the transformation of Fuji film think, they are not are far removed. According to the Fuji film President horizontal TianXiao said Tuesday, cosmetics required of collagen, the original production film company is Fuji in the process of essential ingredients. In addition, film production to prevent anti-oxidation film faded cosmetics production technology, and also in anti-aging essential technology. Allegedly, Fuji since 1934 since its establishment namely began oxidation technology research, together with its global leading nanotechnology, use to protect skin to taste, thus the product has strong antioxidant function.

In 2006, Fuji film group began to try in Japan, is engaged in the development and production management, its protects skin to protect skin to taste ASTALIFT moxa poem twips brand in Japan, has more than 4000 chain counters. 2009 in Hong Kong, China also opened the door inn. 2010 September beginning, ASTALIFT product exclusively through taobao shop in mainland China sales. Meanwhile in 2010 December 24 also begin to roll out the official website. Has its own sales

Fuji film Co., vice President of Chinese market expectations, good aoki cosmetics large capacity, can help Fuji transformation of helping hand.

"The airborne" aggravating market

A report showed that low market penetration level and the huge consumer groups, are becoming China attract global cosmetics producers to be two of the biggest factors in China, in an army cosmetics market GongChengLveDe over, "ZaPaiJun" also in succession to garrison, always the equation.

Domestic enterprises, Chinese medicine shop in this already on the market, such as big winners in "horse hemorrhoid creams" give priority to dozen varieties of hundred years old ma yinglong. The Chinese medicine production enterprises, June 2008 launch a mobile emerged from haemorrhoid creams "sweet to black rim of the eye frost," initial market company claiming "sales situation is good, not companies expect". Slice Huang, wang tong also have their own medicine makeup brand, such as slices Huang acne net, wang wang Huang functions of acne removing slice cleanser, sheet wang Huang acne mask etc, curing rolls out series of tong remove dark circles and acne products, and some other common skin care products.

Keywords: bed wedge pillow,packing list envelopes,laser marking systems,

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