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The following article was published in our article directory on March 15, 2011.
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CCTV refused to broadcast the new season

Article Category: Business

Author Name: xia zihui

Fa WeiDi super headache for broadcast, still running around

Just closing of CPPCC, many representatives on the bill got extensive attention of the whole society, this variety of and China football closely linked. First henan HuBaoSen a run football club boss "about appealed to CCTV recovery super league proposal" broadcast from the comments, and then bill parties WangBaoJun liao foot boss in his own bill, also have involved the broadcast calling for CCTV complex super suggestion. China is the most extensive coverage while the most authoritative TV platform, one side is the most can represent China football development level of national league, in recent years, which actually shape with stranger who question?

The new season temporarily was out!

For the next half months, 2011 will be open super league can curtain, CCTV broadcast is always let China football association heart. Scratch But just before the bill HuBaoSen aroused widespread discussions, CCTV sports channel director jiang peace but given negative answer again: "CCTV haven't decided." super webcast The Chinese football association also subsequently received from CCTV fax, in the only one page fax, sports channel says: "since known reason, CCTV sports channel broadcast are not super league." A pot of cold water, the fa and being poured a super company through the heart cool.

Actually, according to familiar with CCTV internal programming of each year, according to the people in the fourth quarter, each channel of CCTV broadcast in the coming year will make arrangements, 2011 plans super league in fact did not broadcast schedule on CCTV.

What is "known cause"?

CCTV told me not super was due to "broadcast known cause," then what is "known cause"?

In early actually nine years ago, CCTV and the fa has deteriorated "history". In 2002, China successfully ran into that after the World Cup, A tournament on TV A royalty fee hikes, CCTV immediately off immediately before six games. In 2003, because of Shanghai article wide group exclusive rights, high buyout league last armour A and the games were first tr with CCTV in the news, only for some reports. At that time, the question became CCTV broadcast copyright with football association of key issues, the so-called copyright issue, is essentially a "money" word.

CCTV of real super league "blocked" from the end of 2008 began. CCTV says received "upper" instructions, because China football evil influence, all stop China football reports, not only do not broadcast league, and even the news footage and text messages also cancelled. Since then though once situation, but with ease and "south Saul football betting the case" Yang, CCTV again "blocked" China football.

The voice is public opinion fans

CCTV broadcast turn not super league, the most affected or China's vast fans. Over the years, although China football has been because of poor grades and internal scandal cast off, but by fans is undeniable that football in China has the most massive viewing group and the most extensive influence, the fact remains unchanged. A famous portal websites in the poll, more than 75% of the fans to support HuBaoSen proposal, that "China football need urgently needed". Another although netizens says "I'm very concerned about super league".

In fact, CCTV not turn on-linechelation, exactly given local TV and news website great living space. According to not complete count, super league broadcast last year in the local TV ratings have been in sports class competition broadcast is the tallest. But the data also show that from network about super league, the relevant hits although than NBA events, but can completely and the premier league such most popular football league comparable.

After a SaoHei super league after the storm, more "clean", fans and pay tribute and so, when China football really welcomed a new starting point and turning, CCTV transfer or not turn super league should have also created the answers.

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