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The following article was published in our article directory on April 12, 2011.
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Kai-fu lee below: the students in business erroneous zone

Article Category: Business

Author Name: xia zihui

But mobile phone, expensive iphone version also doesn't suit sinicization. Well-known IT personage, chairman and chief executive of innovative workshop held in Shanghai by li kaifu "global entrepreneurship week" summit on entrepreneurship, anxious to university graduates "court", and suggest young people in the process of starting, eager to avoid the pitfalls five.

Kai-fu lee said, the brunt of the five improper is simply that "a graduation, he should venture". He said, a lot of experience and empirical case indicated that the "graduate, venture" often failure rate is higher. The more appropriate method is, after graduation first join an entrepreneurial team, learn from team, accumulating personal business experience in a few years later, strength, formal business.

He said, the rest of the four error with two items in "money" relevant, respectively is that "entrepreneurial equals listed" "entrepreneurial equal to win the risk investment". He thinks the two misunderstandings in the process of the venture, a finance means is very short-sighted purpose, the behavior of new, to the detriment of entrepreneurs enterprise bigger and stronger.

His analysis, the final two misunderstandings one is that "originality is equal to entrepreneurship", 2 it is to think that "science and technology innovation equals venture". He said, nowadays some college graduates often think oneself the hand hold "ideas" and "invention patent" is everything, result an entrepreneurial lost. This mostly because in poineering process ignored teamwork and implementation, this two kinds of ability is more important than "ideas". He points out that "cooperation and carry out" is the present domestic universities should focus on the cultivation of university students' employment and creative ability, suggest setting related courses.

Since always, kai-fu lee to the young with great attention, known as "student teacher" fame. And the young communication always kai-fu lee life stage music this not he plays, including the important, how to do poineering work successfully with his college students is a topic of conversation between often. 2009 September 4th, when he announced the departure and founded innovation, and even more direct said workshop of hope and young Chinese together, create new technological marvel, and is willing to act as "entrepreneurial coach" role.

Long-term communication makes kai-fu lee see clearly students faced in the business of the confusion and obstacles. Recently, borrows by Chinese college students' autonomous pioneering work ZhouFeng global venture exchange of experience and the platform, kai-fu lee the truth, five improper result in Chinese university student's pioneering work repeatedly suffers setbacks, but he also gives their advice.

The following are the five error: mentioned kai-fu lee
A: a graduation misunderstanding venture
The domestic many college students has not yet ready, the early out the "dominant" entrepreneurship, this causes the university student's pioneering work had a high failure rate. Kai-fu lee said, first participate in entrepreneurship, again leading to college students in business, this is a better choice. "Domestic education more attention, and ignore the professional development for students execution, team experience, market research, etc." the cultivation of He stressed that business education is undertaking abilities, the integration of all above all factors, while China education still need to go a long way.

Erroneous zone 2: creative equal to entrepreneurship
For the domestic many college students have their own ideas, but not willing to let investors know practices, kai-fu lee that changes everything ", "ideas in real life is actually very rare. "The idea is not the most valuable, if let investors in 'creative' and 'poineering person choose between words," there must be more investors chose the latter. Poineering person contains the so-called upon non-intelligent factors, including venture direction, personality, entrepreneurial team and execution, etc."

Error 3: entrepreneurship equals listed
"Starting aim is not only to the listed and make money, more is not in order to overthrow the rivals. Young entrepreneurs should be more open-minded, make positive entrepreneurial ecosystem." Kai-fu lee reminded, listing, money is the ultimate goal of such business entrepreneurs, the biggest ideal college students should be created, perfecting the industry chain, using technology to benefit users. "For example in the Internet industry, when web users, content producers and advertising shangdu can share your technology, and achieve the win-win benefits and experience, is not intereing is successful."

Myth 4.the insufficient attention to market:
Will "creation" directly equate to technology incubation ", and "technology incubation" directly equate to obtain patent ", is the present domestic college students a more see more entrepreneurs in li kaifu, the idea of entrepreneurial success seems depends largely on whether "aware of college students' entrepreneurs to market", including the understanding of the market, the profound insight to the user, and user interests force of understanding and respect.

Myth 5.not: entrepreneurship equal to win the wind is cast
"Risk investment is not only provide the money." Kai-fu lee said, according to his observation, when brushstroke money after our hands, they began to exclude investors their joint participation, to his own opinion as interference. "Wind cast above the value of money. Besides have cast money besides, they can also introduced the college students twofold: first, customers, partners, contacts, help students understand the market, financial management, and attract the next round of financing, etc." It is for this reason, good investors is not only the standard whether he would like to vote money, more money, more lies in whether he cast money after for entrepreneurs provides continuous, valuable help.

Li kaifu startup experience taught in hangzhou, said comparison favors e-commerce.
Kai-fu lee Suggestions, entrepreneurial students, first accumulate good experience in the venture will have multiple equal to cultivate employees, founder of the master spirit of, and a rich talent and experience coach is also very important...
"Engaged in the Internet bar, how I ec, five years later, or even 10 years later, there may be dozens of 10 billion dollars in B - C website."

Kai-fu lee with their own efforts, to inspire everybody. The direction At present, under the leadership of the li kaifu, ready to pursue more innovative maker of cheap similar phone iphone.

This is among the most fashionable mobile phones, Internet functions, super powerful new gens place in both hands

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