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SpinDistribute.com Article Directory

The following article was published in our article directory on April 19, 2011.
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Small and medium-sized leather enterprise should be transferd rise in crisis

Article Category: Business

Author Name: xia zihui

China's leather manufacturing industry in market economy in initial stage and ease, can survive the benefit from China's population cost, exchange rate and the world economic growth, etc advantages and reason. Now, everything changed. Labor costs have risen sharply, is the need of the market, laborer the need, but also the political needs; Exchange rate reform is the international social pressure result is adjusting some domestic listed economic problems needs; While exporting difficult and low profit increased sme simple imitation model development of difficulty. Previous habitually imitate mode and mentality is small and medium-sized enterprise biggest enemy, for limited funding for the enterprise, innovation really difficult sichuan, can maintain the status quo has not easy. For leather manufacturing enterprise, it is "smiling curve if the most low-end, then" will never turn, enterprise's boss knows this simple economics truth, our boss also started the various changes to product not innovation, the situation, and then the hands of marketing links, as lifeblood, pure brand infatuated with the power of the brand, for industrial products are marketing for core, or all the marketing will be in no root position.

Innovation is the key enterprise to break for leather small and medium-sized enterprises, for what innovation, is widening tiger, broadsword or economical? Path choice and breakthrough can differ, but innovative when necessary. Leather sme norms is an age-old question, but in the meanwhile, seek for innovation normative development is the eternal question, even multinational enterprise, also exist system, and flow, etc. The rationalization of
China leather enterprise of small and medium-sized enterprises the initial power to create wealth for the original is skills is used, but no digestion. Give a simple example, such as leather machinery printing tools, at present scale slightly larger should belong to the JuLi yuhuan. But such a device comparison advanced, funds can also enterprise, because over the years has been more important foreign trade and processing, product independent research and development and system remains at a relatively low level. Like Chinese aircraft industry, although we can Sue generic Russia 27, develop their own annihilates 11, but no matter the performance or the quality than the balance. Why China because developed his own fighters, only 10 and 20 marks China started to march forward to mature aircraft power, because China from imitating to innovation, has established a set of their own independent r&d experience, knowledge system, etc. Leather sme development must also from simply imitate, to innovation. The marketing as the only enterprise of life-saving straw, will only in the short period of development in pain after the homogeneity.

Leather enterprise development needs the integration of resources, core competence is what, it is another imitate also useless things. When leather medium and small-sized enterprises have others take things, when has the rapid who grew up DNA.

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