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The following article was published in our article directory on December 17, 2011.
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Gift Shop Tips-Who Are Your Customers?

Article Category: Shopping

Author Name: chickie maxwell

Are you thinking of starting a gift shop business but you do not know where to start? Worry no more because this article will provide you with some basic yet helpful tips on how to start a gift store, focusing specifically on your target customers.

Before learning more about your customers, you have to understand what other things you need to take care of when starting a gift shop business. First, you have to consider your budget. How much can you spend for your business? Next, you have to choose a good place for your business. You can either start an offline or an online shop. Offline stores have more requirements such as permits, electrical, plumbing, security, glass displays, banner, and so on. Online stores are cheaper to operate since you only need to have an internet connection and a computer.

You also need to concentrate on your target customers. Who will be your customers? You have to consider two things-the buyer of the gift and the recipient of the gift. Check out the following tips to know more about your customers.

Men- If the buyer is a man, you have to give them more advice since most of the time men have no idea what gift to give to their loved ones. You can ask your male customer who is the recipient, how much is his budget, and what is the occasion? For male recipients, some of the most popular gifts include gadget accessories, statement and graphic t-shirts, and mugs, to list down a few. Male recipients could be a father, husband, boyfriend, son, boss, co-worker, brother, or friend.

Women- In a gift shop, you will probably have more women customers than men-both as a buyer and a recipient. Women are good when it comes to thinking of gift ideas for their loved ones. You can still give them your advice but they will most likely have something in mind before entering your shop. About 70 % of the products sold at gift stores are for females such as flowers, accessories, jewelries, stuffed animals, balloons, chocolates, photo frames, and so on. It will not be difficult to give suggestions on what gift to give for a female recipient.

Children- Children are also popular recipients of gifts. Although it is not common to have a child as a customer who is buying gift for his parents or friends, you still need to be ready just in case a child enters your store and is planning to buy a gift for someone. You should also include a number of gifts suitable for children such as toys, stuffed animals, and balloons.

Babies- A baby will always be the recipient of the gift. You should have baby stuff in your gift shop such as baby accessories, clothes, and toys. These are ideal gifts for christening and birthdays.

Pets- Just like babies, pets are also receivers of gifts. Or more likely, the owner of the pet. You should have pet accessories like leashes, collars, and clothes available in your gift shop.

Keywords: gift shop

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