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SpinDistribute.com Article Directory

The following article was published in our article directory on May 7, 2012.
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Why Businesses Use On Hold Music?

Article Category: Business

Author Name: Sarah M Ingram

A lot of people rarely hear the music that is played every time they are put on hold and only focus their thoughts on the fact they are put on hold. There are actually several reasons why a lot of businesses make use of on hold music. To start with, and this is despite the number of people who say otherwise, studies have shown that listening to music while on hold can greatly help brighten the mood of the caller. However, this will depend a lot on the type of music being played. This is why business owners put in a lot of effort deciding on which music they can play while customers are put on hold. This can be determined by researching about the consumers you plan to do business with. Another benefit of playing music while customers are on hold is it helps them know they haven't been cut off.

It is annoying to listen to several minutes of nothing but silence and thinking that the customer service agent has already hung up. There are people who get bored hearing nothing from the other end of the line and would just hang up the phone. Either way, this will result in the business annoying potential customers and losing them. Helping callers stay in a good mood is by far the biggest advantage of playing music onhold. Meaning, your customer service teams can have fewer irate callers to deal with. Having to answer irate calls will also put stress on the customer service representative, which won't make them as productive as you want them to be. Do remember that attending to customer service calls is a very stressful job and you would do well to do what you can to help your employees. Another benefit is you will easily find companies you will get this music from.

Of course, there are still a number of things you need to keep in mind before you hire them. The length of time the company has been in business is something you need to learn about to begin with. Choose a service that has been providing music on hold to businesses for a long time. This is important because you need to be sure you will end up with a service that will provide effective and quality music. This isn't slamming newly established music services, but more established services are much more stable to ensure you will provide quality services to your customers. In addition, learn as much as you can about the music services you are considering before hiring them online.

Keywords: on hold music, music onhold, music on hold

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