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The following article was published in our article directory on October 2, 2012.
Learn more about SpinDistribute Article Distribution System.

Are Business Directories Good for your Website?

Article Category: Advice

Author Name: Malcolm Jacobs

The internet has become a good way to see growth for your business because of the low cost of advertising compared to other more traditional forms and modes of advertisement. A business that has a website provides clients with an easier way of getting served which in turn will attracts more clients.

An online business directory can get your business the additional recognition you need to see it grow in the way you want it to.

Most potential clients don't like doing business with an entrepreneur or online business that they are not well acquainted with because they fear losing money to scams.

An online business directory provides all the required information about your business that the potential client would need. This way you get to explain your business entity and tell potential clients whether it is legitimate. An exposed business can attract more clients because it shows that there is nothing to hide.

Most directories, especially those dealing with more local communities, will provide additional checks on the businesses they list in the directory giving the visitors more confidence in buying from your online business.

Local business growth has been contributed to by search engine optimisation and Google's move towards providing more local search results. Competition is tough and listing in a local business online directly can give you an edge over your competitors.

Most people looking for a product or service will hit the search engines and online directories with expectation of finding what they need.

Thanks to geo tagging and search engines view of "local intent" of searches, most people in your area will be shown your website listing. These potential clients are the ones that could be long lasting clients who stay forever because you were readily available to provide what they needed.

Information like addresses and contacts in the online business directories is easier to adjust than in the conventional yellow pages, radio and television adverts. All you have to do is log in with the right to make changes and adjust any information you wish to change. Changes are recorded immediately and clients can easily note and adjust to them. In all the other cases you will have to take time before changes can be made which will result in you losing a lot of money.

Back links that direct potential customers from the online business directory can be included as well. With these backlinks you'll find that your website will beat your competitors in the search engine rankings due to the way the Search Engines view each backlink as a "vote" for your site. More links equals more votes and higher rankings.

Some of the local business directories have even come with features that provide a clients review section. This is good because new clients can easily see how well your business has served others based on previous ratings. Review systems also helps your to deal with kind of problems they might have had with your business.

Listing in an online business directory is definitely the cheapest way to advertise your business. The cost is can range from free listings to a few hundred pounds or dollars a year compared to the thousands you would spend other ways of advertising. The secret to having a great international and local business is enrolling in the leading online business directories.
There are a few leading search engines in order of preference by prospective clients, which you can put to use. Just ensure that you fill in the correct information and your client base will grow within just a short time.

About the Author: Malcolm Jacobs is co owner at Call Us First local business directory and is committed to providing communities with the information they need to make the right choices when buying products and services from local Businesses.

Keywords: local business, directory, business directory, Brighton, Hove, Sussex

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