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The following article was published in our article directory on October 5, 2013.
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MARKETING MIX WHAT IS IT ?

Article Category: Marketing

Author Name: Charles Trimm

WHAT IS MARKETING MIX?

The definition of Marketing Mix is sometimes elusive. But the marketing definition of is: A combination of factors that can be controlled by a company to influence consumers to purchase it's products. In layman's terms, it simply means that a company has done it's homework as to what Joe & Jane public wants and the company knows how to deliver it in a fashion that public wants it to be delivered. Have you ever heard the saying, give the people what they want. There it is, Give The People What They Want. It's like a good drink made to perfection. ( I always drink mine virgin, just saying).

ELEMENTS OF A MARKETING MIX

Like anything put together for perfection, you have to choose the individual part's carefully. Just any old thing won't do. The part's are very important. So first I'll present the each item and then talk a little more about each. You can reduce the items down until you have many part's. However, in this post I will talk about 4 items. The First Item in any Marketing Mix is: 1) Product , 2) Price, 3) Promotion, and 4) Place.

The Moving Part's Of Marketing Mix

1. PRODUCT: What Is It That You Are Offering? What Is The Item For Sale?

****** BRAND- Is it know? Is it Proven?

****** QUALITY- What Is The Quality Of The Product That You Are Selling?

****** IDEA- What Is The Concept? How And Why It Works or Will Work?

2. PRICE: What Is The Product Going To Cost?

***** MARKET- What Will The Market Bare?

***** SUPPORT- What Supportive Models Are There To Justify The Price?

***** Product And Price Variables, Who is liable to give and to get a discount of what kind and in which conditions?

3) PROMOTION: This Refers to a process of Informing, persuading and infuencing a Consumer To make A Choice Of the Product To Be Bought.

***** How Are You going To Get The Word Out?

***** Personal Selling, Advertising, Publicity and Sales Promotion.

***** A View To Provide Information To Prospective Consumers About The Availability,

Characteristics And Uses Of A Product.

4) PLACE- What Is The platform From Which You Will Sell The Product Or Products?

ADJUST THESE PARTS IN THE MARKETING MIX.

Rarely does a product come off the line perfect. So there will be a need to adjust the parts of the Marketing Mix. Trial and error will bring you to a successful place when all parts are working together. I strongly suggest that you take a look at a product that makes Marketing Mix a breeze. No matter what you are promoting this product will take you to the next level. The BLOG BEAST a viral blogging software will be out in OCT 2013. It Simply put, will do for your business what has never been done before. See it for yourself. You are not alone.

To Your success.

Charles

Marketing Mix Made Easy.

Keywords: what is marketing mix, marketing mix what is it, blog beast, blogbeast, online marketing, viral blogging software, env2

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