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SpinDistribute.com Article Directory

The following article was published in our article directory on October 26, 2013.
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Search Engine Optimizing for your Facebook Fan Page

Article Category: Marketing

Author Name: Rob Fore

If you want more exposure and fans to your Facebook page, then you are going to have to put in the required work, especially when your page is new. While all the others are busy buying ads on Facebook to promote their fan page, you can a step ahead of them and drive traffic through the search engines for free. And that is how effective optimizing your Facebook fan page can be.

While it's not difficult, you must keep a few things in mind. Given below are 3 useful SEO tips for your Facebook fan page so that you can stand out from the competition and get the best results.

One of the primary areas you want to put emphasis into is the 'info' tab where you'll want to put your keywords and links. The "Info" tab is provided to you on your page to fill in information about your page; utilize this tab to gain SEO benefits by having descriptive metadata related to your page.

So don't ignore the fields here because it's a great way to use your keywords and links to other sites or social networking profiles. Just wait until you see how high you rank after you do this.

When you create your fan page, you'll notice a few default tabs where you can have your visitors land. One issue, though, is that these areas don't offer too many alternatives other than links, information and the wall. This issue, however, can be overcome with the use of FBML, an application that allows users to add in more tabs that can be filled with content that is more optimize. This way you can add even more links, images and text on your page by adding in more boxes. This will benefit you by increasing your overall content score. What advantages does this provide in terms of SEO for your page? It will increase your chances of having your fan page noticed by Google.

Don't look beyond the power of offering your audience a reward for joining your fan page following. Make sure you offer something of value and see how quickly that adds up to new fans for your page. Doing this will increase your search engine traffic as well as your followers. It also allows you to get your brand in front of a large audience easily.

In closing, you should now be very familiar with how to effectively utilize SEO in order to get more fans and traffic to your Facebook page. This not only gets you more exposure but also builds your brand without any direct effort.

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