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The following article was published in our article directory on December 18, 2013.
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Get satisfied customers and save more time by using an online reservation engine

Article Category: Business

Author Name: Baptiste Rogé

For the past 3 years I have been providing an online booking solution for tours, rentals and B&B industry. Most businesses I work with can easily see the benefits of having an online booking software for their customers. This is because they are customers themselves and use online booking for their holidays, room reservation, or other activities. What may not be as apparent are the benefits that an online booking software will have on their business internally. Here are few important points that will help you understand why a booking software is so helpful to your own organization.

1. YOUR CUSTOMERS CAN MAKE A RESERVATION BY THEMSELVES
The online booking engine on your webpage, in a few steps, allows the customer to check the availability, select dates and times, add his details, and make the payment. These steps are all done by your customer without your help, essentially putting time back into your busy day. Plus, the icing on the cake is that your customers will be pleased with your business for the providing this capability.

2. YOU DON'T HAVE TO BE ON THE PHONE ALL DAY
Each call or email is a sales opportunity. When you work in B2C you need to make sure you don't miss your inbound calls and answer emails in a timely manner. Having an online booking interface on your website is just like having a call center handling bookings 24/7. The result is that the amount of emails and calls will drop significantly, so you can dedicate time to strategic tasks. Just think about it – you will even make money while you're sleeping!

3. REAL-TIME AVAILABILITY – ALWAYS ACCURATE AND UPDATE TO DATE
Most likely, the question you hear the most is, "Do you have availability on this date?". An online booking module will show your availability in real time, so it will always be accurate and updated. This will make your day to day operations much easier.

4. YOU DON'T NEED TO CONFIRM OR REMIND
Your customers may forget what day they booked or other details about their booking. You may also spend hours sending confirmations, information, and directions to customers. An online booking solution will first confirm the reservation and automatically send your customers the information about their reservation. In addition, the booking solution can send a reminder email a few days before arrival to ensure they know what day they are coming and where to go when they get there. This is a simple process that is essential to your productivity and makes happy customers.

5. YOU CAN USE THE INFORMATION TO IMPROVE YOUR RESULTS
"It's only if you know how your business is going that you can make the right decisions." As soon as you receive a booking, the reservation details including customer details and payment history is recorded in the system. This information is available so you can extract your customer database, review revenue in 2013, or check statistics such as how many people booked a specific product during the last 6 months. These tasks can be completed with just one click .

6. YOU CAN FIND A RESERVATION IN RECORD TIME
Each reservation is associated with a reservation number. This is a huge time saver when searching for a reservation. As a matter of fact, if a customer calls to modify or cancel a reservation, you will be able to do a quick search, find the details, and provide fast and excellent service to your customers. No loss of time + Great organization = Happy customers.

7. YOU ALWAYS HAVE ALL THE REQUIRED INFORMATION
If information is missing in a reservation (phone, email, name, etc.), you may need to contact the customer again. The booking system ensures that the customer provides all the necessary information and will always be accessible.

8. YOU SOLVE THE ISSUE OF NO-SHOWS
You surely hate that situation, when a customer that booked with you, doesn't show up, and doesn't let you know. For you, this is usually a total loss. You lost time and money. Plus, you missed the opportunity to book that spot to another customer. A booking system will give you the option to ask for a deposit, and get paid immediately using PayPal or a credit card. It's easy for both you and your customer, and at the same time it ensures you don't lose money when there is a no-show.

About the Author: Baptiste Rogé is a technology lover and the European manager of WebReserv, a booking system designed for small businesses in the industries of tours, lodging, recreational activities and rentals. See more articles and tips on WebReserv's blog.

Keywords: time saving, time management, tour booking system, B&B booking system, Rental booking system, segway booking system, booking software

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