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SpinDistribute.com Article Directory

The following article was published in our article directory on December 18, 2013.
Learn more about SpinDistribute Article Distribution System.

Making Your Blog Posts & Content Work Harder & Smarter

Article Category: Business

Author Name: Rob Fore

There have been many changes in the advertising world due to the advent of the internet. Not only has marketing been affected, but so has copywriting. Probably the one thing that has affected copywriting in a profound way is video. Our society is really tuned into videos and cannot get enough of them. So, basically one would have to assume that the same thing is happening to copywriting. This is why you should always keep up with the latest technology and learn how to use it to your advantage. Yes, there have been plenty of changes, but words in copywriting are still what makes huge conversions.

Some years ago, not that many either, video really just took off and exploded all over the internet. It did not take long for video to start competing with old fashioned handwritten sales copy. That is the way innovation and creativity works in the world. So if you are experienced with copywriting, then put it into a video. But, which one you use will be based upon what your target market likes. You will discover that not everyone will want to view a video. My choice is to read. You might want to consider using a video with a short blog post on the same page. These are only a few of the things that you should check out for yourself. You can use the URL rotator script to get this done. This is a software script that contains PHP and it is quite simple to use. Install the software and look at the two separate pages by hitting the refresh button. You use a rotator script when you want to employ A/B split testing. These scripts are either free with less features or you can purchase the one that have more upgrades. When testing out your marketing funnel, ensure that you use one or the other of these scripts. This kind of simple testing can totally transform your business and make it more profitable.

You want to create two pages that are the same in every respect except for the two titles. Even though there is only one difference between the two pages, one might have more appeal to viewers than the other one. If something out performs the other, this info must be known if you want to have a business that is successful. You can get more sales in the long run if you use squeeze pages for testing purposes. This might be the one and only way that you can accomplish this. You have to drive traffic to the page for testing and then track the stats. The larger the sample, the more accurate your results.

Aside from applying the above tactics to improve your blog's content, you also have to focus on getting quality traffic to your blog. You can't ignore the importance of traffic, of course -though, over time, good content helps to bring targeted visitors your way. You probably don't need to be reminded how essential traffic is to your site. Your blog will start to bring great results if you put compelling content on it and also find ways to attract targeted visitors.

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