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SpinDistribute.com Article Directory

The following article was published in our article directory on September 23, 2015.
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Virtual Reality and its Perks

Article Category: Business

Author Name: Samuel

Virtual reality is slowly becoming a part of everyone�s reality. It was just a concept that was previously shunned and left to experts, but now, everyone�s trying it out and seeing what it can offer.

One of the groups aiming to take a shot at virtual reality for advertisements is Retinad, a company founded by Samuel Poirier and Anthony Guay. They even closed a $500,000 investment deal to form a team that�ll make virtual reality a major part of every advertising effort.

What should you do to make the most out of the virtual reality experience?

Have a great team.

Perhaps you have the idea, but you don�t have enough capabilities to make it happen. In this case, you need to collaborate with a great team to implement your thoughts and turn them into actual advertisements.

It�s not about relying on other people. No matter how great you are as a person, you still can�t do everything by yourself. Eventually you�ll need the help of other people who are capable of doing other tasks that you�re not skilled at.

Enhancements Overload

Once you get involved in virtual reality, there�s no turning back. Once you start creating and designing things in relation to virtual reality, then that�s what you�re going to do for the next couple of years.

It may sound like the most dreadful and bland activity there is, but in fact, there�s a lot to virtual reality. It�s quite different from making a traditional movie; it�s a whole new experience.

Don�t think that this is the same as creating the usual movie or video. Using virtual reality to narrate your story will mean an entirely different storytelling method will take place. In return, the audience will have a completely different reception to that of movies and typical advertisements.

Some Have Taken the Leap

The advertising industry is already starting to merge with virtual reality. As previously mentioned, Retinad has already been working on ads to be shown with games and movies. They aim to make it so seamless that it won�t feel like interfering with what the viewer has been doing.

Like them, other brands have also been testing the waters. Coca-Cola for example, had made the World Cup experience one-of-a-kind by making the audience �enter� the locker room without leaving their seats. The audience loved it; it felt so authentic, like they were actually there.

These �unique experiences� make going for virtual reality worth it. That�s why brands are seriously considering this path, especially those that have already worked with � and for � technology. Virtual reality should definitely be the next step to take.

It�s Here to Stay

You may think that virtual reality belongs to the future, but the truth is, it has arrived, and it�s here to stay. As time passes, technology improves and it makes people capable of more improvements � improvements that help everyone step up and be involved.

Soon it�s going to be normal for advertisements to be experienced in virtual reality. With today�s fast-paced world, it should no longer be a surprise. Again, virtual reality has come, and now belongs to the present for everyone to enjoy.

Keywords: Samuel F Poirier, Retinad, Virtual Reality, Advertising,

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