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The following article was published in our article directory on April 1, 2021.
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5 New Search Engine Optimization Trends You Can�t Ignore

Article Category: Business

Author Name: Dave Myers

We all should know by now that the search engine optimization industry will forever be changing. However, there are 5 emerging trends that you shouldn�t ignore in 2021. They include the following:

Voice Search
Google reports that around 27% of all searches all over the world is done using voice search. This is of course due to the voice search feature of mobile phones. The number of smart phone users today outnumbers computer users by a landslide. And  HYPERLINK "https://www.wordstream.com/blog/ws/2018/04/10/voice-search-statistics-2018" more than 50% all of those smart phone users make use of voice search.
If your website still hasn�t incorporated voice search in your SEO strategy, it�s high time that you start right away.

Video Marketing
You should also adjust your search engine optimization strategy to include video marketing. What is the second-most powerful and important search engine in the world? The answer is not Yahoo or Bing�it�s actually YouTube!
It has more than 1 billion users to date and that number is rising. So how do you optimize your site with video content? You don�t need to go gung-ho about it and record as many videos as you can.
Start with one official YouTube channel for your enterprise. Next, you need to upload videos consistently. You don�t need to upload every day. You can schedule your videos once every week, twice a week, and even every other week.
It�s up to you . However, the key here is to be consistent about it so that your followers, and would-be followers, will know when to expect your videos to come up live.

Artificial Intelligence
Here�s a quick fact: artificial intelligence is now changing the way everyone does search engine optimization. It provides a certain level of personalization that was never seen before. Google makes use of AI technology to personalize searches made by each user.
The next question is how do you keep up with that? Formulating an SEO strategy takes time. However, with the help of tools that also use machine learning, such as the DB Pro SEO Plugin instance, you can reduce the amount of time to formulate a strategy that works best for your business.
There are companies that also provide solutions that re also based on artificial intelligence. They will cost you a bit of cash but you should see it as a investment in your business.

Influencer SEO
Influencers are people and celebrities that have millions of followers online. Their followers trust what the influencers have to say. This is something that you can leverage in your marketing.
The majority of online marketing experts estimate that the ROI that you can get from influencer SEO and marketing is at times a lot better than other marketing methods.

EAT Quality
It is no secret that the Google search engine will lean towards sites that have quality content. But, apart from creating quality content, you need to try and EAT. EAT stands for expertise, authority, and trustworthiness.
That means your site�s content must demonstrate that you are an authority in your niche. You should also show your expertise to the people who visit your site. This overall develops the trustworthiness of your business.

Conclusion
These are the top 5 trends that you should watch out for to help you rank better in 2021. It will take some work but you can hire SEO experts with your  HYPERLINK "https://digitalbroilerseo.com/ecommerce-seo/" e-commerce, local, and national SEO and marketing.

Keywords: SEO, Search Engine Optimization, Local SEO, National SEO, Wordpress SEO

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